Milky Twist

Milky Twist pupils

About the Project

Health and wellbeing and developing an understanding of the skills required by employers to ensure as many pupils as possible progress into employment are core parts of the ethos at Eastbank Academy, so developing a partnership with Müller Wiseman Dairies, one of the largest dairy companies in the UK, was an ideal partnership that helped a class of pupils extend their knowledge and understanding of the food and drink industry “from farm to fork”.

A Future in Food provided an opportunity to extend the pupils education into a wider industry context and also link directly to a nationally recognised qualification, NPA Enterprise and Employability Intermediate 1. Running over a school year the partnership involved a class of S3 pupils working towards the qualification and gaining input from industry staff and other stakeholders.

Müller Wiseman Dairies provided support to the school to enable the pupils to visit their dairy, a dairy farm and the Royal Highland Show, in addition staff from the business joined the pupils for a series of interactive lessons. These industry based sessions were designed to teach them all about the business processes required to develop a new product and run a business in accordance with the NPA; in addition the pupils learned about the health and nutritional benefits of milk, how the company products are marketed and supplied and also found out about a wide variety of related job roles. The sessions were developed to run in parallel with what the pupils were learning in the classroom.

Wiseman is a key part of local communities as a supplier of fresh milk and as a major employer, and being part of this project has seen our staff work with the children to equip them with skills and experience to help them make a success of 'Milky Twist' and help them in their future careers.

Sandy Wilkie, Sales & Marketing Director, Müller Wiseman Dairy

Project Partners, Aims and Objectives

  • Build an understanding of the dairy industry and the career opportunities available
  • Help to develop an appreciation of health benefits of milk
  • Support a school and the community
  • Help to highlight the range of skills needed in the whole of the food and drink industry and the jobs available
  • Promote and raise awareness of the need for sustainability
  • Provide a local and societal context for learning
  • Support CfE within the school with particular emphasis on supporting the achievement of a National Progression Award (NPA) in Enterprise and Employability Intermediate 1 which supports development of skills for learning, life and work.

Outcome

Pupils learnt about:

  • Where milk comes from and how it is processed, transported and marketed
  • Regular visits and input from company personnel developed the pupils' awareness of the industry and the company
  • Taking part in visits to sites, organizing and hosting a Ministerial visit and attending and presenting at the National Food Policy Conference also helped to improve pupils' confidence
  • Learned the importance of team work and good communication in relation to the real world of work
  • Developed an understanding of different job roles and skills required to work in the industry

Additional outcomes

Expanded knowledge and understanding and provided a context for learning - This approach built on what the teacher was delivering and expanded on what the teacher could deliver on his own.

Enhanced skills – pupils learned and developed skills including; literacy, team working, communication, problem solving and organisation. The programme also helped to foster creative and enterprising attitudes in the students and helped to develop their confidence.

Understanding business and the food industry – by setting the pupils a challenge and asking them to present a business-focused solution, the activity enabled pupils to better understand all the different processes and considerations companies face when developing a new product and running a business.

Provided a role model – Having industry personnel working with the pupils acted as a real motivator and this input helped develop a “can do” attitude among the pupils.

Making connections - Pupils could make connections between the subject and the real world of work.

How we did it

Eastbank Academy and Müller Wiseman Dairies worked together to give the pupils a real life insight into the world of business.

The pupils developed a new milk drink that was sold at a variety of events in the school, enabling the pupils to understand how a business operates and the skills required by businesses.

Müller Wiseman staff used their expertise to support the process in the following ways:

  • Pupils visited the Müller Wiseman Dairy to find out how milk is delivered and processed. Pupils also talked to staff working at the Dairy to find out about their job roles.
  • The Sales Development Manager visited the pupils and gave them an inspiring talk about how to run a successful business. Pupils were also given an insight into how they should go about developing their product and launching it to the Eastbank market.
  • The Assistant Contract Sales Manager and Communications Executive developed and delivered a presentation to pupils to explain how to promote their products and make a profit, this also covered communication skills.
  • A farm visit was arranged via RHET, enabling the pupils to see where milk comes from and understand the workings of a dairy farm, including the role of the farmer. During this visit the pupils also received a talk from a Nutrition and Dietetics student about the nutritional benefits of milk and healthy lifestyle.
  • Pupils gained further support from a designer who helped the pupils develop their logo ideas. These were used on a banner stand and printed onto the cups used to sell the product.
  • Product development led to Mooberry – a milk drink with berries, according to season different berries could be used.
  • Further input from Müller Wiseman Dairies included training to help the pupils promote their products and build their own confidence skills.

What we learned

Collaboration, communication and relationships - The pupils' skills improved in terms of working in a team, communicating and sharing their ideas, they also learned the importance of listening to one another and taking other people views into consideration. The programme also facilitated building relationships with others both in class and outside of school.

Confidence – working with external partners, visiting workplaces and taking part in events like the National Policy Conference helped to improve the pupils' confidence and ability to communicate.

Understanding the whole of the food industry – The pupils' awareness of the different aspect of the food industry and the food chain was developed. In particular pupils' discovered the variety of jobs available in the dairy industry that they had not previously considered e.g tanker driver, dairy supervisor.

Literacy – Diary writing recording key events, designing posters, writing blogs, sensory evaluation.

Skills for learning, life and work - The project fits within developing Skills for Learning, Life and Work and forms an ideal inter disciplinary learning project. Pupils were able to identify job roles, training required and also the qualifications required to work in the industry.

What next?

Developing a cluster – The school plans to develop a partnership with another local primary to extend this activity to another primary.